- Apple will exclusively provide its Watch, iPad and iPhone products to Aetna for new app-oriented fitness tracking program, the US insurance giant announced
- Aetna will subsidize the cost of a Watch for select customers and offer it free to its 50,000-strong workforce starting next year
- Apple will also help Aetna develop new apps around medication reminders, billing (with Apple Wallet) and care management.
Aetna will be the first major health care company to subsidize a significant portion of the Apple Watch cost, offering monthly payroll deductions to make covering the remaining cost easier