When Do B2B Customers Reach Out to Sales Reps?

Curated by Paul Helmick

I’m a Technology CEO and Experienced Entrepreneur. I love helping people use technology to grow their business.

  • B2B buyers are already 57% of the way through the purchase decision-making process, on average, before reaching out to vendors’ sales representatives

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When Do B2B Customers Reach Out to Sales Reps?