- Video has become a major component of content marketing, and it’s not just the big brands that are using this medium
- This week’s infographic offers 11 tips to help small businesses create Facebook videos that keep up with the big guys
- It offers advice on length (keep videos to two minutes maximum), format (vertical videos gain 50% more impressions than landscape), content (tips and how-to videos perform well), and more
- It also offers resources to help enhance your videos with text, which is important since up to 85% of Facebook videos are watched without sound.