• Video has become a major component of content marketing, and it’s not just the big brands that are using this medium
  • This week’s infographic offers 11 tips to help small businesses create Facebook videos that keep up with the big guys
  • It offers advice on length (keep videos to two minutes maximum), format (vertical videos gain 50% more impressions than landscape), content (tips and how-to videos perform well), and more
  • It also offers resources to help enhance your videos with text, which is important since up to 85% of Facebook videos are watched without sound.

 

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These highlights are from the source article:

The Small Business Guide to Facebook Video Marketing