The 2017 Email Client Market Share

Curated by Paul Helmick

I’m a Technology CEO and Experienced Entrepreneur. I love helping people use technology to grow their business.

Analysis of 15 billion email opens to see where subscribers read email is summarized in this 2017 Email Market Share infographic
Over 70% of email is opened on iPhone, iPad, Gmail, and in Apple Mail
Microsoft Outlook is at 6%
Almost 60% of all email viewed now is on Mobile Devices
Desktop viewing of email is down to 17%
Communicaions and marketing teams should design communications primarily for mobile first viewing
Breakdown by email client:
- iPhone, 28%
- Gmail, 26%
- iPad, 11%
- Apple Mail, 7%
- Outlook, 6%
- Samsung Mail, 5%
- Outlook.com, 4%
- Google Android, 3%
- Yahoo! Mail, 2%
- Windows Live Mail, 1%.

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