Mid-market Companies Embrace Technology as a Strategic Imperative

Curated by Paul Helmick

I’m a Technology CEO and Experienced Entrepreneur. I love helping people use technology to grow their business.

  • More companies in the middle market now regard emerging technologies as a key element of their growth strategiesAt a strategic level, technology is helping smaller, growing companies scale faster and increase their valuations
  • 52% said they regard such investments as “strategic,” up from under 40% in the 2015 and 2014 surveys of mid-market companies surveyed by Deloitte
  • They are very focused on generating greater ‘speed-to-value’ from cloud applications”
  • The top reason cited was to “increase productivity” (23.6%), followed by “improve information security (18.1%)
  • Rounding out the top five reasons were “increase revenue” (16.8%), “increase customer base” (14.2%), and “comply with government regulations” (10.7%)
  • “Pervasive news of cybersecurity attacks and data security breaches puts companies on the defensive,” making information and data security a continued high priority, spending between 1% and 5% of their total technology budgets on data security
  • At a strategic level, technology is helping smaller, growing companies scale faster and increase their valuations.

Via new Deloitte report, Technology in the Mid-market: Taking Ownership.

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Mid-market Companies Embrace Technology as a Strategic Imperative