I’ve highlighted here four important trends to consider to ‘future-proof’ your business
- Winning at mobile will mean having an app
- Mobile usage is at an all-time high, and shows no signs of slowing down
- Research shows that 89 percent of all mobile media time is now spent in apps, while only the remaining 11 percent is spent on the mobile web
- This means that not having an app for your business is almost certainly costing you
- If you don’t already have an app, now is the time to start planning for one
- Increase your use of freelancers now so you’re not playing catch-up
- We now know that 34 percent of the US workforce are freelancers, that’s over over 54 million freelancers in America – giving your business many new options for on-demand talent and agility
- In just 4 years, freelancers will make up 50 percent of the workforce – this seriously impacts how you do business
- Prepare for the aging workforce
- The US workforce is undergoing some serious shifts in terms of demographics
- According to the CDC, by 2020 one in every four workers will be over the age of 55
- As older workers begin retiring, companies will be left with openings in key leadership positions
- According to Fortune, only 11 percent of the the successful companies, anticipate hiring externally, while 81% say they’re preparing current employees to take over key positions
- Now is the time to begin identifying high-potential individuals within your organization so you can invest in training and development, ensuring they’re ready for their new roles when the time comes
- Adapt policies attractive to millennial employees
- Millennials are less bound by loyalty, and expect to have up to 9 employers over the course of their lifetime
- PricewaterhouseCoopers reports in, Millennials At Work: Reshaping the Workplace, the differences employers must plan for
- Millennials now expect to work for up to six or more employers over their lifetime, which results in decreased loyalty toward employers, and therefore greater turnover
- Millennials value flexibility and diversity in terms of their working hours, location, training and work/life balance
- Millennials prefer to communicate electronically rather than in-person or on the phone so employers will need to adapt their current model to accommodate this new relationship with their employees.
Citations and quotes from Entrepreneur Magazine