Digital Transformation Budgets Will Top The Billion-Dollar Bar

Curated by Paul Helmick

I’m a Technology CEO and Experienced Entrepreneur. I love helping people use technology to grow their business.

  • Forrester calls this new capability “digital operational excellence
  • It’s the 80 in the 80/20 rule of digital transformation
  • Forrester released its 2017 digital business predictions, emphasizing the importance operational excellence plays in digital transformation
  • #1 Digital transformation will tip from experiences to operation
  • Businesses will start to double down on their investment in digital operational excellence
  • #2 Transformation budgets will edge up into the billions
  • Technology investments are being targeted across all areas now, products, processes, and people -and budgets are rising to match
  • #3 Brands will have learned that customers don’t deserve to be dropped between touchpoints
  • Companies will work hard to break down the silos between web, mobile app, and offline engagement.

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Via Forrester Research:

To learn more about what Forrester expects next year, visit http://forr.com/predictions2017 to download the free 2017 predictions guide that covers the top 15 dynamics that will shape the future in the age of the customer.

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Digital Transformation Budgets Will Top The Billion-Dollar Bar