- It’s essential to remind your audience of your good content and offers and that’s where drip marketing really shines
- It is one of the best ways of nurturing a product or service over time
- Drip marketing improves your lead conversion rate and helps in your brand’s recognition positioning
- Drip marketing has excellent performance statistics (high percentage of open rate) that place it among the highest performing digital marketing tactics you could deploy
- Here’s a great infographic that outlines what you need to know.
The above information highlight the importance of drip marketing as an invaluable tool in a digital marketer’s arsenal. You could try out experimenting with drip marketing to discover the right techniques of nurturing the leads into paying customers. Do not forget to share your feedback about this infographic via comments.
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These highlights are from the source article:
All-in-One Drip Marketing Guide for Lead Nurturing